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College is the perfect lab for leadership. In Love and Work, Marcus Buckingham reminds us that love is data—those moments that make you feel strong and alive. By testing your “red threads” through campus experiences, you discover what energizes you and learn to lead with purpose, curiosity, and courage—the foundation of meaningful work and lasting impact.

“Your life strategy is your career strategy. Not a five-year plan. Not a ladder. But a map of how you want to feel, contribute, and grow—on purpose—throughout your life.”